Nick Bonitatibus

Home Care Keynote Speaker · AI + Video

Helping Home Care Owners Win Clients, Caregivers, and Hours Back with AI and Video

High-energy keynotes built only for home care owners and franchise systems. Practical, story-driven, and zero pitch from the stage.

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60+ live events and 6,000+ attendees since 2016. Spoken for Right at Home, SYNERGY HomeCare, Home Care Evolution, and the 10x Growth Summit.

Nick Bonitatibus speaking on stage

Spoken for

  • Right at Home
  • SYNERGY HomeCare
  • Home Care Evolution
  • 10x Growth Summit
  • Senior Care Sales Academy
  • Home Care Champions Experience (host)
  • Home Care Association of America
  • CAHSAH, California Association for Health Services at Home
  • DecisionHealth, an hcpro brand
  • Home Care and Hospice Association of New Jersey
“I went to a marketing one before Nick's where I thought, well, that's pretty pedestrian. But Nick's was about energy. It wasn't about sales, it was about taking fear away.”
Dawn Drazdys, Chief Marketing Officer, Right at Home

Meet Nick

Watch Nick

Why planners book Nick

He takes the fear out of the room

Nick doesn't just teach tactics. He gets owners past the fear and hesitation that stop them from using the tools that grow their agency.

  1. Zero pitch from the stage. Your audience gets a talk, not a sales presentation.
  2. Built only for home care. Every story, example, and client clip comes from this industry.
  3. Stays the whole event. Networks, joins sessions, and is available to attendees.
  4. Every attendee leaves with a tool. A playbook, worksheet, or prompt they use that day.
  5. One flat, all-in fee. Nick books his own travel. No receipts to chase.
A full room of home care owners on their feet with hands raised at the Home Care Champions Experience

Two signature keynotes

Two keynotes, one idea

Home care owners stop avoiding the tools that grow their agency. Book one, or book both as a two-session package.

Nick teaching the AI keynote in front of his slides
FlagshipKeynote 1

AI for Your Agency and Your Life

The Digital Brain Method: How to Make AI Your Most Valuable Team Member

The problem: Most owners think they're good at AI. They're writing prompts at about a 3 out of 10, getting output that doesn't sound like them, from a tool that agrees with everything they say. Meanwhile the processes that run their agency live only in their head.

Attendees walk away with

  1. Where they actually rank on the 0 to 10 AI scale, and what the next level looks like
  2. What's safe to use AI for in a HIPAA-regulated business, and what never goes in
  3. How to turn what's in their head into SOPs: record the task, feed the transcript to AI, and have it find the gaps
  4. How to build skills and agents once so they stop re-explaining themselves
  5. How to give AI a home for their instructions and knowledge so it works from the truth instead of guessing
Take-home:
brand voice interview prompt + companion guide
Formats:
Keynote 45 to 60 min · Workshop 60 to 90 min
Ideal for:
annual events, franchise conventions, owner retreats, leadership teams
Nick on stage mid-keynote, full of energy
Keynote 2

Mastering Your Digital Presence

How to Build a Home Care Brand That Attracts Clients, Caregivers & Referrals

The problem: A family compares two agencies, opens both websites, and sees the same stock photo of the same smiling senior. They assume you're the same. And when you look the same, the only thing left to compete on is price.

Attendees walk away with

  1. The Connect, Document, Tag, Repeat system for showing up online consistently
  2. The three types of video that convert: Trust, Social Proof, and Education
  3. How to pick the topics they want to be known for in their market
  4. A live demo: Nick builds a video on stage with an audience member, start to finish
Take-home:
The Online Presence Playbook + one-page session worksheet
Formats:
Keynote 45 to 60 min · Workshop 60 to 90 min
Ideal for:
annual events, franchise conventions, marketing and sales teams

Go deeper: workshop

The Caregiver Irresistible Offer

Breakout or hands-on workshop, 60 to 90 min. Why caregiver recruiting is a positioning problem, not a pay problem, and how to build and show an offer top caregivers want. Attendees leave with the Caregiver Offer Audit.

Add It to Your Event

What decision-makers say

Booked by the people who run the room

“Nick doesn't just share content, he brings it to life. He has a unique talent for transforming complex ideas into simple, actionable, and easy-to-digest takeaways. If you get the chance to hire him for a keynote or webinar, do it. You won't regret it.”
Shannon Poser
Director of Learning and Development, SYNERGY HomeCare Franchising
“Nick is a true professional. He is passionate about what he does and thrives on helping others. Nick knows how to 'own the stage', articulate his points and thoughts, and engage his audience. Not only does he have a strong message, but also a strong delivery. If you want someone who can truly add value to your event, work well with your event coordinator, and be an audience favorite, then I highly recommend you reach out to Nick Bonitatibus!”
Jay Mayfield
“My guy Nick Bonitatibus walked in... dominated... and flew out! Way to leave your mark my friend!”
Jonah C. Francis
CEO, Pansy Homecare Services; Vice Chairman, HCAOA Connecticut Chapter
Attendees smiling and applauding at the Home Care Champions Experience

On the AI keynote

“You were way more valuable than some of the speakers I've seen in the last five years. Your background is home care. Nick knows the industry. It's very specific to that, versus some generic AI person.”
Phil Nunn
Owner, Home Helpers of Carmel
“You delivered on AI. I rated myself at seven, and as you went through the slides, I couldn't rate myself any positive point. It's a humbling experience of how much you think you know and how much you actually know.”
Jenny Cambra
Owner, Senior Helpers Honolulu
“I loved your last presentation the most. I personally got the most value out of you breaking down the tools that are available. Even though I have built custom GPTs multiple times over, I would love to see how you do it.”
Bunny Ann
Director of Operations, Experience Professional Care Solutions
“AI is so abstract, and it's almost like a different type of thinking. Most people are still doing algebra. I think you teaching a course in that and more of you would be fun.”
Mike Jantz
Provident Care
Wide shot of a packed ballroom during Nick's keynote

For franchise systems

One keynote. Your whole system.

Your franchisees face the same challenges in every market: standing out to families, recruiting caregivers, and doing more with a lean team. Nick brings a consistent playbook to your entire network, and has done it for Right at Home and SYNERGY HomeCare.

  • Annual convention keynote: either signature talk, or both
  • System-wide webinar: a follow-up for franchisees who couldn't attend, or a deeper dive
  • Regional training and workshops: hands-on sessions for owners and marketing leads
Book Nick for Your System

Attendee take-homes

Nobody leaves empty-handed

  • AI keynoteCompanion guide + brand voice interview prompt
  • Digital Presence keynoteThe Online Presence Playbook + one-page session worksheet
  • Caregiver Offer workshopThe Caregiver Offer Audit, a one-page worksheet
  • Every sessionOngoing access to bonus resources after the session

Formats & packages

Build your event

Keynote (45 to 60 min) · Hands-on Workshop (60 to 90 min) · Masterminds & Team Training · Virtual Webinars

  • Keynote

    One signature talk.

  • Featured

    Two-Session Package

    Both signature keynotes at one event.

  • Keynote + Workshop

    A keynote, then a hands-on session for a smaller group (AI build session or Caregiver Irresistible Offer).

  • Franchise System Package

    Convention keynote + follow-up system-wide webinar.

  • Keynote + Partnership

    Reduced fee when the event includes exhibitor or sponsor access.

Nick is a paid professional speaker. Every package is a flat all-in fee, travel included.

Now booking 2027
Headshot of Nick Bonitatibus

Program intro (for event programs)

Nick Bonitatibus is the founder of Digital Champions and creator of the Video Sales Accelerator and the AI Home Care Society. Since 2016 he has helped home care owners use video and AI to win clients, recruit caregivers, and build referral networks, speaking at more than 60 events nationwide.

About Nick

He didn't get confident before he started. He got confident because he started.

Nick Bonitatibus is the founder of Digital Champions, where he helps home care agency owners and franchise systems use video and AI to win private-pay clients, recruit caregivers, and build referral networks.

He has been speaking to home care audiences since 2016, when he walked onto his first stage in Philadelphia, in front of 150 people, convinced he had no business being there. Since then he has spoken at more than 60 live events, including franchise conventions for Right at Home and SYNERGY HomeCare, Home Care Evolution bootcamps, and the 10x Growth Summit. He also hosts his own event, the Home Care Champions Experience, in San Diego.

Nick runs the Video Sales Accelerator, a done-with-you video coaching program, and the AI Home Care Society, a community helping owners put AI to work in their agencies and their lives. His talks are built on real stories, real client results, and live demos, with no pitching from the stage.

After every speaking event, he goes home and orders enough sushi for three people. He eats it all himself.

Book Nick

Let's talk about your next event.

Pick a time on Nick's calendar. A few quick questions at booking mean your call starts with the details already in hand.

You'll be asked

  • Name, role, organization
  • Email, phone
  • Event name and date(s)
  • Location (city or virtual)
  • Expected attendance
  • Audience (agency owners, franchisees, office staff, referral partners, mixed)
  • Topic interest (AI, Digital Presence, both, Caregiver Offer workshop)
  • Speaking budget range
  • Exhibitor or sponsor opportunity available? (yes / no / not sure)